127. Are Branding, SEO and Organic Traffic Dead? with Richard Bliss
How are you communicating your experience with those who do business with you? Is branding still important to you? Today we’re talking about how organic traffic and search engine optimization are not dead, and how you can utilize both. Joined by Richard Bliss, we’re also discussing marketing tips, LinkedIn strategies, and tricks that you can use in today’s world of social media.
Here are the links from this episode:
Learn More about Richard Bliss: http://www.Blisspointconsult.com
Free Copy of The Annual Linkedin Algorithm Research Report - https://blisspointconsult.com/research/
Linkedin Profile - https://www.linkedin.com/in/bliss
A Few of my Favorite Things:
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Medela - Quick Clean Micro-Steam Bags - https://amzn.to/39LBFM8
Abigail Adams Audible Biography - https://amzn.to/3aiq9YV
Mystery Books by Harlan Coben - https://amzn.to/3zVkF0G
About my guest Richard Bliss:
Richard Bliss is a LinkedIn Top Voices Influencer, an experienced executive communications manager, and a social media coach. He has helped thousands of people master social media tools and become fluent in social conversations, building their platforms and confidence to effectively reach their audience, define their brand vision and strategies, and develop high-caliber sales teams. In addition to working with businesses and organizations in the US, he’s consulted startups and high-growth technology firms around the world.
A former executive vice president of marketing for eighteen years, and an award-winning pioneer in technology, collaboration, and cloud computing, Richard has appeared on CNN, GMA, and other major media outlets. He shifted his attention to social media when he founded the podcast Funding the Dream, which became a leading voice in the crowdfunding space. Today, Richard continues to empower others through his weekly newsletter and podcast, which reach over 45,000 subscribers.
About Michelle McCullough:
Michelle McCullough started her first business when she was 19 and currently runs 3 companies including consulting other businesses all over the world. She’s the author of four best selling books including the “Make It Happen Blueprint” and “The Time Blueprint for Entrepreneurs”.
In addition to being the CEO of DreamBoard Media - a digital marketing agency, Michelle is a seasoned speaker and former corporate trainer, who teaches high performance and leadership strategies that boost employee engagement and retention.
Since 2008, Michelle served as partner and managing director for Startup Princess, an international business and blog, listed by Forbes as “One of the top 10 resources for Women Entrepreneurs”. She’s worked with top brands like Visa Small Business, UPS Store, AWeber and more.
A sought-after speaker, she’s spoken for the Air Force Reserve, Goldman Sachs and Ancestry.com, Utah National Guard, and more. She’s been featured on entrepreneur.com, in the 40 under 40, Fox TV and NBC Affiliates and has been interviewed for television and radio over 200 times, including Good Morning America and The Today Show.
She was named the Top 100 Small Business Influencers with Inc Magazine, Michael Gerber and Grant Cardone in 2015.
In addition to her business leadership and experience, Michelle is active in her community and industry where she serves on the board of the ALA Utah Girls State program and served as president of the National Speakers Association Mountain West Chapter 2018-2019.
Her own radio show “Make It Happen” entertains and educates business leaders weekly. Since it's inception, the podcast has had over 1.75 million downloads.