Press, Media & Marketing with PR Expert Peter Shankman
Every company in the world wants more press attention. That's why I invited Public Relations and Marketing expert, Peter Shankman on Make It Happen Radio.Peter shared amazing tips:- How to be a company that will get the media's attention- How to do just a little more for your customers that goes a LONG way- How to show up in Social Media so that you don't annoy potential customers- How to make a big splash in marketing that gets the media attention....and so much more.This was a really content rich show. Download the show "Press, Media & Marketing with Peter Shankman".More about Peter Shankman:
Peter's newest book "Nice Companies Finish First" releases on April 2nd, 2013.PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Peter Shankman is a spectacular example of what happens when you merge the power of pure creativity with Attention Deficit Hyperactivity Disorder (ADHD) and a dose of adventure, and make it work to your advantage.An author, entrepreneur, speaker, and worldwide connector, Peter is recognized worldwide for radically new ways of thinking about Social Media, PR, marketing, advertising, and customer service.Peter is best known for founding Help A Reporter Out, (HARO) which in under a year became the de-facto standard for thousands of journalists looking for sources on deadline, offering them more than 200,000 sources around the world looking to be quoted in the media. HARO is currently the largest free source repository in the world, sending out over 1,500 queries from worldwide media each week. HARO’s tagline, “Everyone is an Expert at Something”, proves over and over again to be true, as thousands of new members join at helpareporter.com each week. In June of 2010, less than two years after Peter started HARO in his apartment, it was acquired by Vocus, Inc. Peter is now Vice President and Small Business Evangelist for Vocus, working out of New York City.To see a list of all of our episodes go to: http://www.speakmichelle.com/podcast
Peter's newest book "Nice Companies Finish First" releases on April 2nd, 2013.PR Week Magazine has described Peter as “redefining the art of networking”, and Investor’s Business Daily has called him “crazy, but effective”. Peter Shankman is a spectacular example of what happens when you merge the power of pure creativity with Attention Deficit Hyperactivity Disorder (ADHD) and a dose of adventure, and make it work to your advantage.An author, entrepreneur, speaker, and worldwide connector, Peter is recognized worldwide for radically new ways of thinking about Social Media, PR, marketing, advertising, and customer service.Peter is best known for founding Help A Reporter Out, (HARO) which in under a year became the de-facto standard for thousands of journalists looking for sources on deadline, offering them more than 200,000 sources around the world looking to be quoted in the media. HARO is currently the largest free source repository in the world, sending out over 1,500 queries from worldwide media each week. HARO’s tagline, “Everyone is an Expert at Something”, proves over and over again to be true, as thousands of new members join at helpareporter.com each week. In June of 2010, less than two years after Peter started HARO in his apartment, it was acquired by Vocus, Inc. Peter is now Vice President and Small Business Evangelist for Vocus, working out of New York City.To see a list of all of our episodes go to: http://www.speakmichelle.com/podcast