Interview on Business Innovators Radio

Michelle McCullough
Speaker – Strategist – Success Coach – Serial Entrepreneur – Show Host

Hear me on the air – Make It Happen Radio is every Monday: http://www.michelleontheair.com

When You Need to Let Go [VIDEO]

A little ride at Disneyland got me thinking of the things that we hold on to – for the wrong reasons.

Michelle McCullough ThumbnailBestselling author, Michelle McCullough is also a sought after business strategist and speaker. She’s the creator of “The Social Media Blueprint For Business” a digital marketing planning tool for entrepreneurs and small businesses. She’s been featured in numerous media outlets including entrepreneur.com and the 40 under 40. She’s also the host of a weekly radio show that hit over a million downloads at the beginning of 2015. As a mother of two young children she knows there’s no time to mess around. It’s time to Make It Happen. (Michelle’s motivational book “Make It Happen – The Success Practices for Peak Performers” will be out in 2015. Sign up for the Make It Happen Toolkit and you’ll be first to hear about it’s release!)

WHY Lady Gaga CRUSHED IT During the Oscars 2015 and Why It Should Matter to You

I haven’t seen the Oscars yet.  As an avid movie goer, I’m embarrassed to admit that I haven’t even looked up the winners.  However, after oodles of social media posts, I finally Googled “Lady Gaga Oscars 2015” and like everyone else I was BLOWN AWAY.

Immediately, I realized why this is such a powerful display and a few things we can ALL learn from Sunday night’s performance. (If you haven’t seen it click the picture to see the full official video.)

Lady Gaga's Stunning Oscar Performance 2015

Lady Gaga’s Stunning Oscar Performance 2015

Most importantly, it’s okay (and AWESOME) to show a different, authentic side of yourself.  After hosting my radio show Make It Happen for over a year, I had the opportunity to meet with a listener.  During our candid conversation and visit she said, “I had no idea you were funny!” I didn’t know if I should be offended or to laugh, but it was a very interesting insight.  She was an avid listener of my show and went on to say that she had gleaned a lot of great information, yet, she wondered why I didn’t share more of my personal, humorous side.  If I’m being candid, that awareness led me to uncover a deep rooted fear that I couldn’t be professional AND funny.  In an effort have people take me seriously, I let go of a piece of me that is an important part of who I am.  I still struggle with this from time to time, but every time I share an appropriate personal story (most often, something wildy embarrassing I’ve done) or talk about sweat tacos, I feel more at ease, and I feel like I’m shedding a shell that needs to be cracked.

That said, I feel the need to throw out a word of caution:  this is not an open invitation to be overly personal.  I loved the distinction Ann Handley, author of the bestselling book “The Content Rules” gives on this subject.  She said, “There’s a difference between being personal and being personable.”  Share the pieces of you that fans will want to relate to you and keep your dirty laundry (and string of complaints) in the closet.

While I believe that Lady Gaga is already authentic as a popular musician, this other side of her shows her multifaceted artistry and talent.  Let’s all share more sides of our true selves so people can appreciate who we are on multiple levels.  Join me?

Second, taking a strategic risk is always good.  I’m not saying to go out and make stupid decisions, though if I’m honest, some of my stupidest decisions taught me the most.  I’m on the cusp of releasing a published book, rolling out a new season of my radio show and have some projects begging to come out.  I’m feeling vulnerable and nervous and excited.  I’ve got that tightening in my chest that is half so excited it could burst and half worried if I’m making the biggest mistake of my life.   I’ve learned that opportunities abound and the gap between the ones the reach their dreams and the ones that don’t are the ones willing to take a risk.

Life is full of these Make It Happen Moments….a fork in the road where we get to decide: Am I going to play it safe, or am I going to do something I’ve never done to get results I haven’t yet gotten (as the old addage says)?

It’s time, my friends.  It’s time to create Your Make It Happen Moments that determine your future and your dreams.  You’ve probably already had some of those moments, and you’ll probably have some more.  Will you share yours?  I’d love to feature your story-your make it happen moment on my radio show and through this site.  Email us at <inquiry> @ <speakmichelle> dot com.

Michelle McCullough ThumbnailBestselling author, Michelle McCullough is also a sought after business strategist and speaker. She’s the creator of “The Marketing Playbook” a digital marketing planning tool for entrepreneurs and small businesses. She’s been featured in numerous media outlets including entrepreneur.com and the 40 under 40.  She’s also the host of a weekly radio show.  As a mother of two young children she knows there’s no time to mess around.  It’s time to Make It Happen.   (Michelle’s motivational book “Make It Happen – The Success Practices for Peak Performers” will be out in 2015.  Sign up for the Make It Happen Toolkit and you’ll be first to hear about it’s release!)

Right Tool – Wrong Time: VIDEO

In this humorous (and somewhat embarrassing) story, I share how a can of mace and simple “mistake” can lead to an important motivational message. (And an eye safety message: LEAVE THE LOCK ON YOUR MACE AT ALL TIMES.) Share with your running friends, they’ll have a nice laugh!

Plasticity & Why You Need To Keep Learning

Is the term “Plasticity” new to you? I’m not going to lie, when I was writing my book “Make It Happen” I needed a “P” word that meant “keep learning” and plasticity was the winner! That said, don’t let that little anecdote detract from this important message. When you stop learning, you stop growing.

If you liked this video, please share it!

Michelle McCullough ThumbnailBestselling author, Michelle McCullough is the Managing Director of Startup Princess and is also a sought after business strategist and speaker. She’s the creator of “The Marketing Playbook” a digital marketing planning tool for entrepreneurs and small businesses. She’s been featured in numerous media outlets including entrepreneur.com and UVBQ’s 40 under 40.  She’s also the host of a weekly radio show.  As a mother of two young children she knows there’s no time to mess around.  It’s time to Make It Happen.   (Michelle’s motivational book “Make It Happen – The Success Practices for Peak Performers” will be out in 2015.  Sign up for the Make It Happen Toolkit and you’ll be first to hear about it’s release!)

Hug Your Haters – Jay Baer Was Right, I Mean, Of Course He Was Right: Video by Michelle McCullough

Sometimes I do vlogs and sometimes I forget to upload and post them.  That said, this message is critical for any business.  DON’T BE AFRAID OF YOUR HATERS.

Sure, things happen.  Mistakes, legit problems, but find a solution and make your customer the king again.  And then they vlog about you.

Also, I’ve been following Jay Baer for a few years now.  I heard him speak last year at the National Speakers Association Convention in San Diego (I also had donuts that trip) and then I heard him this spring at Social Media Marketing World.  It was a pleasure to meet him in real life.  He was kind and genuine and I love that a little fame and marketing stardom hasn’t turned him aloof.  Some of my favorites have, and that’s a crying shame.

Hug Your Haters & Save The Gluten,

Michelle

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3 Steps to a Powerful Podcast with Special Guest John Lee Dumas from Entrepreneur On Fire

John Lee Dumas on Make It Happen Radio 5.24.001Everyone in podcasting knows John Lee Dumas and his “2013 Best of iTunes Podcast” Entrepreneur On Fire.

I had the opportunity to interview John in a special Make It Happen Show and I’m excited for you to hear:

– What John says is the biggest mistake podcasters make

– The top 3 tips to creating a “must listen to” podcast

– How to monetize your podcast

– How to build your platform both on and off “the air” (including John’s favorite social media outlet to promote his podcast)

This quick 34 minute video will ignite you to create and share your message in a more powerful, more profitable way!

Meet John Lee Dumas

John Lee Dumas is the Founder and Host of EntrepreneurOnFire, a top ranked podcast named “Best in iTunes 2013”. John interviews today’s most inspiring and successful Entrepreneurs 7-days a week and has been featured in both TIME and Inc. Magazine, and is the founder of Podcasters’ Paradise; a community where Podcasters can create, grow, and monetize their podcast. EntrepreneurOnFire generates over 550,000 unique downloads a month with past guests such as Seth Godin, Tim Ferriss, Barbara Corcoran, Gary Vaynerchuk, and Guy Kawasaki.  Recaps of the 600+ episodes and MUCH more can be found at EOFire.com.

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Book Michelle to Speak at http://www.speakmichelle.com

More about this show:
Join me for a special edition of the Make It Happen Show with Michelle McCullough.  I will be interviewing John Lee Dumas of Entrepreneur On Fire.  We’ll be talking about podcasting and also about how you can build your expert platform.  Later in the show I share the 5 steps every prospect makes so you can marketing on purpose!  Join us!

Bestselling author, Michelle McCullough is the Managing Director of Startup Princess and is also a sought after business strategist and speaker. She’s the creator of “The Marketing Playbook” a digital marketing planning tool for entrepreneurs and small businesses.  She’s been featured in numerous media outlets including entrepreneur.com and UVBQ’s 40 under 40. She’s also the host of a weekly radio show. As a mother of two young children she knows there’s no time to mess around. It’s time to Make It Happen!

Special Google Hangout Make It Happen Show with guest John Lee Dumas

John Lee Dumas on Make It Happen Radio 5.24.001

I’m THRILLED to host a special Make It Happen Show with expert John Lee Dumas.  I’ve been following John for a while now, and I enjoy his podcast and how he’s built an impressive platform.

Now, he’s coming on a special Make It Happen Show via Google Hangout to share with us how to build a powerful podcast and how to grow your platform both on and off “the air”.

Register here to view this show for free via Google Hangout on Air

Are you new to John? Here’s his bio:
John Lee Dumas is the Founder and Host of EntrepreneurOnFire, a top ranked podcast named “Best in iTunes 2013”. John interviews today’s most inspiring and successful Entrepreneurs 7-days a week and has been featured in both TIME and Inc. Magazine, and is the founder of Podcasters’ Paradise; a community where Podcasters can create, grow, and monetize their podcast. EntrepreneurOnFire generates over 550,000 unique downloads a month with past guests such as Seth Godin, Tim Ferriss, Barbara Corcoran, Gary Vaynerchuk, and Guy Kawasaki.  Recaps of the 600+ episodes and MUCH more can be found at EOFire.com.